A Familiar Face
The real lesson from the Obama victories is that the familiar face of a local volunteer at a door or on a phone will pay back all the investment made on it. It just takes a decision to invest in that important natural resource.
The real lesson from the Obama victories is that the familiar face of a local volunteer at a door or on a phone will pay back all the investment made on it. It just takes a decision to invest in that important natural resource.
In our recent episode of RootsCast, our weekly video podcast, a POLITICO article on a recent social media panel at the 2014 CPAC conference was discussed. Specifically, what advice both Facebook and Twitter were giving to GOP candidates and campaigns in order to increase engagement and (hopefully) voter support. One of the examples given by
Using Facebook Chats To Boost Engagement Read More »
I read with interest a post by my email client of choice, Campaign Monitor, who published some figures after conducting an analysis of 2.2 million emails sent by clients from a variety of industries and countries. Anyone who spends the time to crafting emails to send to a target audience – from newsletters to fundraising
Lessons Learned From 2.2 Million Emails Read More »
Don’t waste an opportunity by being passive.
You Got Them To Your Site: Now What? Read More »
Learn more about why responsive design is important.
A Primer On Responsive Design Read More »
A web address is an important decision for your campaign.
4 Rules For Choosing A Campaign URL Read More »
We discuss winners, wearables and PM Harper’s new video journal.
RootsCast, Episode 4 Read More »
Don’t try to change the world, stand up and be counted.
Best Way To Handle Online Bullies: Confront Them Read More »
Be prepared to respond to an attack on your brand.
5 Strategies For Managing Pressure Groups Online Read More »