Activate Your Audience
For more than 10 years, we have built award-winning digital advocacy solutions based on one core belief: your supporters deserve to be heard.
Proud to provide solutions for




About us
Grassroots Online is Canada’s premiere digital public affairs agency. Founded in 2009, our team took the skills and experience gained from 20 years of successfully mobilizing target audiences on the ground and applied that same approach to the digital space.
We understand Canadian politics because we have worked on actual campaigns in Canada for over two decades. All of our work, from web design to copywriting to video production, is informed by our experience.
We built all of our mobilization tools from the ground up, using our unique knowledge of public affairs, advocacy and mobilization to inform the design and how it will have the greatest impact.
8
Team members
73
Clients served
3.6M
Actions taken

One Voice For Change
When the Ontario government wanted to bring in land transfer taxes, the Ontario Real Estate Association sprung into action to mobilize their members. We were with them every step of the way.


“The team at Grassroots Online made it easy for our members to mobilize in the digital space for the first time. We had a real impact.”
FRANK NOTTE / GOVERNMENT RELATIONS DIRECTOR
TRILLIUM AUTOMOBILE DEALERS ASSOCIATION
LOCAL
We aren't some U.S. platform. Our team comes from campaign trails across Canada.
Experienced
We prevent fraud and misuse. You have the option to review all messages before they go out.
FAST
You can be live and activating your target audience within 24 hours.
Flexible
Our advocacy tools work anywhere and integrate with databases like NationBuilder and Salesforce.

“Your product is fantastic by the way. Best decision of the campaign.”
RICHARD ALEXANDER / EXECUTIVE DIRECTOR
NEWFOUNDLAND AND LABRADOR EMPLOYERS' COUNCIL
Solutions for every campaign
No matter who you are targeting for change and what actions you want supporters to take, we have a proven solution that fits your objectives and your budget.

From The Lab: Chatbot
At Grassroots Online, we are always looking for new ways to engage supporters. Our current innovation is the Advocacy Concierge, which walks your supporters through the sign up process right from Facebook or your website.
Watch the video demo or contact us for details.
OUR CLIENTS
We are proud to work with industry leaders around the world.












Content with impact
Your next campaign needs to connect with your audience wherever they are. From explainer videos to websites, we design content that connects and converts.