In the political tech space, NationBuilder is a very popular platform for building around online mobilization. I have used NationBuilder on campaigns and have completed the “Certified Expert” course. So I have had a chance to explore tool and its capabilities. Because NationBuilder seems to be the “go to” platform for political and advocacy campaigns […]
4 Things You Need To Know About NationBuilder Read More »
In many ways, traditional campaigns haven’t changed in 30 years or more. Anyone who has ever run any kind of political campaign know that there are fairly consistent pillars of contemporary campaigns: brochures, signs, print/TV/radio ads, phone banks, canvassing and (more recently) digital. As an individual who advocates for a robust digital presence, I am
Traditional Campaigning Needs Scrutiny Read More »
Twitter makes it easy to communicate with others. When someone mentions you in a tweet, with a click of one button, you can reply to that individual right from your phone. Unfortunately, many elected officials and other representatives in the online political space do not take advantage of this simple feature. A perfect example of
Be Like McDonald’s Read More »
Be prepared to respond to an attack on your brand.
5 Strategies For Managing Pressure Groups Online Read More »
Communications professionals still see Twitter as a distraction. But it is an essential skill.
Twitter Is An Essential Skill Read More »
Last week I had the privilege of sitting on a panel for Toronto’s Social Media Week to discuss the impact of social media on Toronto’s recent municipal election. The panel featured an impressive group of folks who use and deeply understand social media: The Globe’s Kelly Grant, voting reform activist Dave Meslin, Edleman Digital VP
Lessons From The ‘Social Media For Mayor’ Panel Read More »
