2011 election

Can Social Media Predict Electoral Outcomes?

Leave a Comment / Musings / Brett

In one of our recent newsletters, we looked at data from the US and UK elections, which demonstrated that social media was fairly accurate in determining electoral outcomes: if you had more likes or followers, you usually had more votes as well. In looking over the outcome of the Monday’s vote, it appears that Twitter […]

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Overblown Twitter Hype In The 41st Election

Leave a Comment / Musings / Brett

Since Canada’s 41st election started, one of the main topics of discussion has been Twitter and its role in the campaign. There have been boatloads of articles written on how the parties are using Twitter, who’s winning and who’s losing. The current electoral contest has even been called the first “Twitter election”. I’m admittedly a

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